by Bernadette Ferreira
When using a professional business model canvas template, understanding how your business generates cash is vital. Revenue streams represent the cash a company generates from each customer segment. If customers are the heart of a business model, revenue streams are...
by Bernadette Ferreira
When using a professional business model canvas template, getting customers to find your business is only your first step. Keeping them engaged over time requires a deliberate plan. Once you choose your distribution paths, you must decide how to interact with your...
by Bernadette Ferreira
Week of May 31, 2026 This week is all about focus. If you want to launch your startup without losing momentum, you need a clear workspace that shows you only the metrics that actually matter to your daily role. To make your workflow faster and more efficient, we’ve...
by Brent Whistler
If you’re a SaaS founder, you’ve been told: “Put testimonials on your landing page.” Cool. And if you have testimonials, great. Use them. But what if you don’t? What if you launched 6 weeks ago, have 20 users, zero paid customers, and...
by Bernadette Ferreira
Once you know who your target audience is and what specific solutions you are offering them, you have to answer a logistical question: How are you actually going to get your product or service into their hands? In strategic planning, this is where you map out your...
by Brent Whistler
by Brent Whistler
Let me tell you something most founders won’t admit: I have (or recently had!) zero social proof. BuildRunKit launched March 31, 2026. Today is May 2026. We have ~30 users. Paid customers? Um, no comment. No testimonials. No case studies. No G2 reviews. No...
by Bernadette Ferreira
Once you define your customer segments, the next critical step in your planning is defining your value proposition. In the standard business model canvas, this occupies the center box for a reason. It acts as the bridge between who your buyers are and how your...
by Bernadette Ferreira
Hi Friends, Another week, another set of big wins for BuildRunKit! We’ve been heads-down on making the Goldilocks Projects experience smoother and more intuitive. From a total dashboard overhaul to squashing those annoying UI bugs, we’re obsessed with making your...
by Brent Whistler
Let’s talk about social proof advertising for people who can’t afford a $5,000/mo ad agency. (Spoiler: that’s most of us.) The traditional playbook says: “Get testimonials → Run Facebook ads → Scale.” But what if you...
